Your Pictures had better be good if you want a successful E Store.
Customers Are Demanding Excellent Photos
Today’s internet shoppers are demanding quality photo’s and there is a growing trend for video to accompany the product for sale. As the sites become larger with thousands of products faster search engines are going to give you a leg up on your competition. Today’s consumer expects their shopping experience to be quick and easy. Internet sales are foretasted to increase 30% for the year 2011 don’t lose out because your presentation lacks the luster your competitors are giving their customers. In researching the must haves of a successful E Store the quality of your products pictures ranks high on the list.
A survey of 1,600 frequent web shoppers conducted by Limelight Networks Inc., a content delivery network concluded that fast search engines and excellent images are something you have to provide to make your shopper happy.
Read the article by: Thad Rueter Senior Editor for the Internet Retailer to see what your customer expects from you.
Another site that is a perfect example of what quickly becoming the required norm is ETSY. ETSY provides a seller’s hand book, that is a must read for those of you who are considering an e-store. I would go look if you have never visited their site it is incredible.
